Paula Brennan Education
THE SOCIAL SESSIONS
Maximise your shoot days (& bottom line) with shared personal brand experiences
Design shoot experiences that feed your soul and give your clients a unique opportunity to network, share and be captured in an intimate shared shoot experience.
 

Plan, shoot, market & sell group shoot experiences where the costs are shared across your clients and you can make 3-4 times more than your regular personal brand shoot days.

The Social Sessions blueprint will inspire you to think outside the box about what is possible for the future of your photography career and go and make it happen.

S I G N  M E  U P
THE SOCIAL SESSIONS
Maximise your shoot days (& bottom line) with shared personal brand experiences
Design shoot experiences that feed your soul and give your clients a unique opportunity to network, share and be captured in an intimate shared shoot experience.
 
Plan, shoot, market & sell group shoot experiences where the costs are shared across your clients and you can make 3-4 times more than your regular personal brand shoot days.
 
The Social Sessions blueprint will inspire you to think outside the box about what is possible for the future of your photography career and go and make it happen.
S I G N  M E  U P
By engaging a bit of smarts and gumption you can maximize your time, optimise your energy, spark your creativity & joy - and grow your business at the same time.
It doesn't take stupidly long & unsociable hours to make it in photography anymore.
 

And you don't have to lug your gear up flights of stairs to shoot in dingy offices with bad fluro lighting, pull teeth trying to get reluctant dads to smile, or corral the family for that group shot any more.

There's are clear, actionable way to replace the lucrative but seasonal income with your photography where you can make more coin in a day than in a whole week doing what you are most likely doing now.

By engaging a bit of smarts and gumption you can maximise your time, optimise your energy, spark your creativity & joy - and grow your business at the same time
It doesn't take stupidly long & unsociable hours to make it in photography anymore.
 

And you don't have to lug your gear up flights of stairs to shoot in dingy offices with bad fluro lighting, pull teeth trying to get reluctant dads to smile, or corral the family for that group shot any more.

There's are clear, actionable way to replace the lucrative but seasonal income with your photography where you can make more coin in a day than in a whole week doing what you are most likely doing now.

 

BECAUSE LET'S FACE IT.....

We all know what it's like to find yourself on a shoot where it feels like time is dragging you to the finish line...

You keep checking your phone and can think of nothing else but getting home to wash off the day (bye bye dirty pits, hello pinot gris)

YOU THINK... "HOW'D I GET HERE... AGAIN???"

But know it's because you are in a constant state of freak out that the phone won't ring tomorrow

After putting it off ... for days... you eventually drag yourself to the computer to edit... sure you did a great job... but this one ain't lighting your soul on fire

You deliver the job, desperately hoping they love all the images, but secretly hoping you never have to do that kind of shoot again.

AND find yourself thinking back to the days where your photography was a beautiful hobby and you got to capture what YOU wanted and how you wanted to do it.

 

BECAUSE LET'S FACE IT.....

We all know what it's like to find yourself on a shoot where it feels like time is dragging you to the finish line...

You keep checking your phone and can think of nothing else but getting home to wash off the day (bye bye dirty pits, hello pinot gris)

YOU THINK... "HOW'D I GET HERE... AGAIN???"

But know it's because you are in a constant state of freak out that the phone won't ring tomorrow

After putting it off ... for days... you eventually drag yourself to the computer to edit... sure you did a great job... but this one ain't lighting your soul on fire

You deliver the job, desperately hoping they love all the images, but secretly hoping you never have to do that kind of shoot again.

AND find yourself thinking back to the days where your photography was a beautiful hobby and you got to capture what YOU wanted and how you wanted to do it.

 
 
NEWS FLASH! THIS IS YOUR BUSINESS
Of Course Your Clients Are #1
But YOU Call The Shots

You can DESIGN your shoot experiences to feed YOUR creativity and provide a great life.

 A lot of photographers lose sight of this along the way because we are too busy trying to please all of the people that often we forget about ourselves.

BUT...

There is a switch where it goes from just getting what your client needs

To feeling a sense of flow - where time stops and you are in full alignment - actually creating the dream and getting known for it at the same time!

NEWS FLASH!  THIS IS YOUR BUSINESS
Of course your Clients are #1
But You Call The Shots

You can DESIGN your shoot experiences to feed YOUR creativity and provide a great life.

 A lot of photographers lose sight of this along the way because we are too busy trying to please all of the people that often we forget about ourselves.

BUT...

There is a switch where it goes from just getting what your client needs

To feeling a sense of flow - where time stops and you are in full alignment - actually creating the dream and getting known for it at the same time!

CAN YOU IMAGINE
Curating shoot experiences where you are in the drivers seat
  ✓
Take charge of all the creative choices, the locations, the timing, the team, the vibes - the clients (YOUR people!)
   ✓
Be the maestro of a fun girls day out full of laughs, support and connection with women who are just like you (super passionate about their businesses)
  ✓
Feel in flow creating images with your clients to help them stand out (whilst making YOUR insta feed delicious too)
  ✓
Get paid 3-4 times as much as you would for any normal shoot day (hello why shoot 1 when you can shoot 4?)
 
 
CAN YOU IMAGINE...
 Curating shoot experiences where you are in the drivers seat...
✓
Take charge of all the creative choices, the locations, the timing, the team, the vibes - the clients (YOUR people!)
✓
Be the maestro of a fun girls day out full of laughs, support and connection with women who are just like you (super passionate about their businesses)
✓
Feel in flow creating images with your clients to help them stand out (whilst making YOUR insta feed delicious too)
✓
Get paid 3-4 times as much as you would for any normal shoot day (hello why shoot 1 when you can shoot 4?)
I transitioned from burnt out wedding photographer to booking out my Social Sessions with $10k+ revenue days

And here's the great thing...

Even if you can't see how to do this right now it doesn't mean you can't make it happen.

I know you can, cause I did.

I now choose the venues I love

And create the themes that inspire me

Then invite the kinds of clients I love to work with

And then get to give them big warm hugs when they come back for their next session.

And I want to take you behind the scenes and show you how to do this in your business!

 
I transitioned from burnt out wedding photographer to booking out my Social Sessions with $10k+ revenue days
And here's the great thing...
 

Even if you can't see how to do this right now it doesn't mean you can't make it happen.

I know you can, cause I did.

I now choose the venues I love

And create the themes that inspire me

Then invite the kinds of clients I love to work with

And then get to give them big warm hugs when they come back for their next session.

And I want to take you behind the scenes and show you how to do this in your business!

I INVITE YOU TO JOIN
The Social Sessions
This is the complete blueprint of everything you need to shoot, plan & execute an experience where you gather your ideal clients and take them on a personal brand photography adventure to fill their buckets with a years worth of content and your heart full of joy!
I now get to travel across the country creating all kinds of different shoot days and have clients on waitlists ready to book them!
 
And I want to share with you the step-by-step system to do the same
S I G N  M E  U P
I INVITE YOU TO JOIN
Social Sessions
This is the complete blueprint of everything you need to shoot, plan & execute an experience where you gather your ideal clients and take them on a personal brand photography adventure to fill their buckets with a years worth of content and your heart full of joy!
I now get to travel across the country creating all kinds of different shoot days and have clients on waitlists ready to book them!
 
And I want to share with you the step-by-step system to do the same
S I G N  M E  U P
"This training is so comprehensive as Paula goes through everything in such detail.
I love how she has thought of everything you need to do to offer this type of service and I now feel confident in how to value and sell it."
- CHRISTINA
"This training is so comprehensive as Paula goes through everything in such detail.
I love how she has thought of everything you need to do to offer this type of service and I now feel confident in how to value and sell it."
- CHRISTINA
 
HERE'S WHAT YOU WILL LEARN...
MODULE ONE
Locations + Lifestyle & Brand Posing
The beauty of the Social Sessions experience is that it goes across multiple locations. But this also means you need to master capturing variety so you are not taking the same style of imagery at each location.
 
In this module you'll learn the types of images you need to capture, with specific activities,  emotions and posing relevant to each location setting and to your clients needs.
 
You will map out the locations to start creating your ideal experience, with suggested guidelines on how to negotiate bookings and capture at AirBNB's, cafes, workspaces, street scenes & out in nature.
 
Expand your shoot range, build your folio and grow your confidence to create a wide variety of image content across multiple locations with a business & lifestyle focus.
MODULE TWO
Styling & Timing
Co-ordinating up to 4 people's sessions in one day can be a tricky undertaking without mapping out an action plan beforehand. On the shoot day you need to quickly identify what clothes and props should be captured & where, to create maximum variety with minimum fuss. This hinges on how you prep your clients so they fit into your schedule.
 
In this module learn the clothing and prop guidelines so clients arrive prepared with what you need, without telling them exactly what to wear so you can bring out their true personality and capture them authentically.
 
Create your schedule including timing, team, food & travel. Then learn how to marry clothing, props & locations with activities & poses to avoid overwhelm. Create individual shoot plans so each clients experience beautifully weaves together, but their images don't look the same!
 
Then on your shoot day you'll be able to confidently & quickly make decisions, and stay on track so your day feels in flow.
MODULE THREE
Shoot Planning with Your Clients

Business clients often don't really know what they need, they just know that they want it. So it is up to you to concept themes and ideas to help tell their individual story across the locations you have outlined already.

I'll take you through a complete breakdown of the consultation template that is specifically designed to help you to illicit everything you need to tell your clients story.

Learn how to take your client quickly and effectively through a planning call, so that they feel confident, prepared and excited and you are well armed with all the info that you need to create a customised shoot plan, and follow up with the Picture Perfect Templates for prepping nervous clients.

This really is about you having enough information in your arsenal so that you can create a collection of images that they simply cannot say no to.

MODULE FOUR
The Offer & Sales Page
Every good offer, needs a great sales page where people can learn and make up their minds. And even more so for the Social Sessions as this concept will most likely be very fresh to your prospects so it's time to get them excited!
 
In this module you will create your irresistable offer including all inclusions, and lock in your pricing & payment options taking into account all the expenses and using our guidelines on how to maximise your profit whilst still making it compelling and affordable for your client.
 

Build your sales page using our customisable template complete with all the copy, ready to personalise with your own images and then create the opt-in and thank you pages to help turn your viewer into a lead for you to follow up.

Create a waitlist of excited future clients so you can easily fill your first Social Sessions Experience!

MODULE FIVE
Client Journey

The great thing about the Social Sessions is that it is a repeatable product you can offer time and again. It is ideal to automate to make sure every client has a consistent experience and you do not have to repeat the same boring admin tasks or bend your brain trying to keep a mental track.

In this module you will design the entire experience from your customers point of view with every touchpoint already mapped out for you, all you need to do is plug it all in!

Set up all the emails to take your clients from initial lead to the day after their session and set up the invoices, contracts and questionnaires ready for you to adapt and make your own.

By the end of this step-by-step module you will have set up everything to shave off a good 2 hours of admin per client and ensure your client feels all the support & security they need!

MODULE SIX
Marketing

If you are going to successfully sell out your Social Sessions day you have to have your marketing game on. Tell as many of the right people as you can how excited you are about this experience and what it can do for them

In this module you'll design your own simple and focussed marketing strategy based on the opportunities defined by your own audience size, your connections and your own personality and strengths.

You'll get all the email and social media copy prompts you need to be able to craft pursuasive copy that feels like you and marry it with your images (and video) to turn curious folk into excited hot leads.

This training will help to unlock the marketing potential that is most likely sitting in front of you and move you into focussed action with one clear purpose (fill your Social Sessions of course!)

 
HERE'S WHAT YOU WILL LEARN...
MODULE ONE
Locations + Lifestyle & Brand Posing
The beauty of the Social Sessions experience is that it goes across multiple locations. But this also means you need to master capturing variety so you are not taking the same style of imagery at each location.
 
In this module you'll learn the types of images you need to capture, with specific activities, emotions and posing relevant to each location setting and to your clients needs.
 
You will map out the locations to start creating your ideal experience, with suggested guidelines on how to negotiate bookings and capture at AirBNB's, cafes, workspaces, street scenes & out in nature.
 
Expand your shoot range, build your folio and grow your confidence to create a wide variety of image content across multiple locations with a business & lifestyle focus.
 
MODULE TWO
Styling & Timing
Co-ordinating up to 4 people's sessions in one day can be a tricky undertaking without mapping out an action plan beforehand. On the shoot day you need to quickly identify what clothes and props should be captured & where, to create maximum variety with minimum fuss. This hinges on how you prep your clients so they fit into your schedule.
 
In this module learn the clothing and prop guidelines so clients arrive prepared with what you need, without telling them exactly what to wear so you can bring out their true personality and capture them authentically.
 
Create your schedule including timing, team, food & travel. Then learn how to marry clothing, props & locations with activities & poses to avoid overwhelm. Create individual shoot plans so each clients experience beautifully weaves together, but their images don't look the same!
 
Then on your shoot day you'll be able to confidently & quickly make decisions, and stay on track so your day feels in flow.
 
 
MODULE THREE
Shoot Planning with Your Clients
Business clients often don't really know what they need, they just know that they want it. So it is up to you to concept themes and ideas to help tell their individual story across the locations you have outlined already.
 
I'll take you through a complete breakdown of the consultation template that is specifically designed to help you to illicit everything you need to tell your clients story.
 
Learn how to take your client quickly and effectively through a planning call, so that they feel confident, prepared and excited and you are well armed with all the info that you need to create a customised shoot plan, and follow up with the Picture Perfect Templates for prepping nervous clients.
 
This really is about you having enough information in your arsenal so that you can create a collection of images that they simply cannot say no to.
 
MODULE FOUR
The Offer & Sales Page
Every good offer, needs a great sales page where people can learn and make up their minds. And even more so for the Social Sessions as this concept will most likely be very fresh to your prospects so it's time to get them excited!
 
In this module you will create your irresistible offer including all inclusions, and lock in your pricing & payment options taking into account all the expenses and using our guidelines on how to maximise your profit whilst still making it compelling and affordable for your client.
 
Build your sales page using our customisable template complete with all the copy, ready to personalise with your own images and then create the opt-in and thank you pages to help turn your viewer into a lead for you to follow up.
 
Create a waitlist of excited future clients so you can easily fill your first Social Sessions Experience!
 
MODULE FIVE
Client Journey
The great thing about the Social Sessions is that it is a repeatable product you can offer time and again. It is ideal to automate to make sure every client has a consistent experience and you do not have to repeat the same boring admin tasks or bend your brain trying to keep a mental track.
 
In this module you will design the entire experience from your customers point of view with every touchpoint already mapped out for you, all you need to do is plug it all in!
 
Set up all the emails to take your clients from initial lead to the day after their session and set up the invoices, contracts and questionnaires ready for you to adapt and make your own.
 
By the end of this step-by-step module you will have set up everything to shave off a good 2 hours of admin per client and ensure your client feels all the support & security they need!
 
MODULE SIX
Marketing
If you are going to successfully sell out your Social Sessions day you have to have your marketing game on. Tell as many of the right people as you can how excited you are about this experience and what it can do for them
 
In this module you'll design your own simple and focussed marketing strategy based on the opportunities defined by your own audience size, your connections and your own personality and strengths.
 
You'll get all the email and social media copy prompts you need to be able to craft persuasive copy that feels like you and marry it with your images (and video) to turn curious folk into excited hot leads.
 
This training will help to unlock the marketing potential that is most likely sitting in front of you and move you into focussed action with one clear purpose (fill your Social Sessions of course!)
 
S I G N  M E  U P
GET INSTANT ACCESS TO ALL OF THIS :
 
 
50+ SIMPLE VIDEO LESSONS
 
 
 
DFY TEMPLATES, EMAILS & GUIDES
 
 
 
SUPPORT FROM COMMUNITY
 
 
 
FOLLOW PROVEN ROADMAP
 
Plus You'll get ALL these Value Stacked Bonuses
Private Community - Get answers to your questions and connect in a (not facebook) group online (Value $497)
Supercharge with Automations : Step-by-step to set up Studio Ninja Workflows to save you repeating the same admin tasks (Value $97)
Ultimate Posing Guide : Get inspired with 300+ poses across 16 locations (Value $97)
Plus You'll get ALL these
Value Stacked Bonuses
Private Community - Get answers to your questions and connect in a (not facebook) group online (Value $497)
Supercharge with Automations : Step-by-step to set up Studio Ninja Workflows to save you repeating the same admin tasks (Value $97)
Ultimate Posing Guide : Get inspired with 300+ poses across 16 locations (Value $97)
SELECT THE PLAN THAT WORKS FOR YOU:
BEST VALUE + INSTANT ACCESS
A One-Time Payment of $697 USD
 
 
E N R O L L  N O W !
DELIVERED OVER 8 WEEKS
3 Payments of $250 USD
E N R O L L  N O W !
SELECT THE PLAN THAT WORKS FOR YOU:
BEST VALUE & INSTANT ACCESS!
A One-Time Payment of $697 USD
 
E N R O L L  N O W !
DELIVERED OVER 8 WEEKS
3 Payments of $250 USD
E N R O L L  N O W !
"The experience with Paula is completely different. It is worth every cent."
And I've done loads of photography educational programs, where
you buy the courses and you do them and nothing works.
- JEAN
This is for you if:
  • YOU'RE SUPER MOTIVATED TO SET UP YOUR BUSINESS TO SMASH IT IN A MARKET THAT CAN DRAMATICALLY CHANGE YOUR LIFE AND CAREER
  • YOU DON'T WANT TO WASTE ANYMORE OF YOUR VALUABLE TIME SPINNING IN CIRCLES NOT SURE WHERE TO FOCUS NEXT!
  • YOU KNOW THAT PERSONAL BRANDING PHOTOGRAPHY IS THE FUTURE FOR US PRO-PHOTOGRAPHERS
  • YOU ARE RIPE, READY AND SUPER WILLING TO INVEST THE TIME TO MAKE THIS WORK, BECAUSE THIS IS YOUR TIME!
This probably is not for you if:
  • YOU'RE ONLY JUST STARTING OUT IN PHOTOGRAPHY AND ARE LOOKING FOR HELP WITH POSING, LIGHTING & GENERAL CAMERA SKILLS
  • YOU DON'T MIND PLAYING IT SMALL, BURNING OUT AND MISSING OUT ON THE BIG FUN EVENTS IN YOUR WORKING UNSOCIABLE HOURS
  • YOU'RE ALREADY KICKING IT IN YOUR BUSINESS REACHING ALL YOUR SHOOT TARGETS, EXECUTING EPIC MARKETING CAMPAIGNS & ABOVE AVERAGE SALES
  • YOU'RE NOT WILLING TO DO THE WORK, AND ARE LOOKING FOR SOMEONE ELSE TO DO & SET UP EVERYTHING FOR YOU
This is for you if:
  • YOU'RE SUPER MOTIVATED TO SET UP A PROVEN SYSTEM TO FILL YOUR CALENDAR WITHIN YOUR BUSINESS IN JUST 6 WEEKS
  • YOU DON'T WANT TO WASTE ANYMORE OF YOUR VALUABLE TIME SPINNING IN CIRCLES NOT SURE WHERE TO FOCUS NEXT!
  • YOU CAN SEE THE VALUE IN INVESTING TIME TO SET UP ONE SHOOT DAY THAT COULD YIELD THE MAJORITY OF YOUR REVENUE FOR THE MONTH
  • YOU LIKE TO WORK WITH OTHERS AND FOLLOW STEP BY STEP AND ARE NOT AFRAID TO SHOW UP AND MAKE A MASSIVE DIFFERENCE IN YOUR BUSINESS
This probably is not for you if:
  • YOU'RE ONLY JUST STARTING OUT IN PHOTOGRAPHY AND ARE LOOKING TO LEARN POSING, LIGHTING AND GENERAL CAMERA SKILLS
  • YOU DON'T MIND PLAYING IT SMALL, BURNING OUT AND MISSING OUT ON THE BIG FUN EVENTS IN YOUR LIFE
  • YOU DON'T LIKE THE IDEA OF WORKING WITH MULTIPLE CLIENTS, OR THE IDEA OF MANAGING 2+ CLIENTS IN ONE DAY FEELS OVERWHELMING
  • YOU'RE NOT WILLING TO DO THE WORK, AND ARE LOOKING FOR SOMEONE ELSE TO DO & SET UP EVERYTHING FOR YOU, RATHER THAN FOLLOW THE LEADERSHIP OF SOMEONE TO HELP YOU SET IT UP YOURSELF
THIS IS YOUR MOMENT
Shift into gear and smash through that income ceiling and get out of the monotony that is chipping away at your creativity.
It's time to squeeze the most out of each day you turn up.
Time to stop letting your business be in the driver's seat.
Time to make sure your photography gives you your life back.
Time to make YOU the only choice.
 
THIS IS YOUR MOMENT
Shift into gear and smash through that income ceiling and get out of the monotony that is chipping away at your creativity.
It's time to squeeze the most out of each day you turn up.
Time to stop letting your business be in the driver's seat.
Time to make sure your photography gives you your life back.
Time to make YOU the only choice
"Paula really delivers and thinks of everything, the detail and level of help is the best I've had, and I've done a lot of courses, her's are the best... by far"
 
- NIKKI McLENNON
"I love Paula's teaching style as it's all linear from beginning through to end. She generously shares examples, processes and solutions from  her first hand experiences!"
 
- LENORA
"I love how passionate Paula is about creating a beautiful client experience, and how she shares so freely her knowledge, practical skills and shows you how to do the same"
- JO McCLOY
SELECT THE PLAN THAT WORKS FOR YOU:
BEST VALUE + INSTANT ACCESS
A One-Time Payment of $1078 AUD 
(Includes GST)
E N R O L L  N O W !
DELIVERED OVER 8 WEEKS
3 Payments of $385 AUD
(Includes GST)
E N R O L L  N O W !
SELECT THE PLAN THAT WORKS FOR YOU:
BEST VALUE & INSTANT ACCESS!
A One-Time Payment of $1078 AUD
(Includes GST)
 
E N R O L L  N O W !
DELIVERED OVER 8 WEEKS
3 Payments of $385 AUD
(Includes GST)
 
E N R O L L  N O W !
FREQUENTLY ASKED QUESTIONS
I am really eager, what can I expect as soon as I join?
As soon as you join you will receive an email with details on how you can access your training and you will be taken through the next steps you need to take to prepare yourself.
If you select full pay, you will get immediate access to the full course and bonuses. On the payment plan option a module will drop each week for 8 weeks and your bonuses delivered on receipt of final payment.
I am really busy, how much time do I need to complete the course?
Our recommendation is that you work your way through one module per week.  On top of the time needed to watch the training videos, expect to allocate another 1-2 hours per week to set up and implement into your business.
How long will I have access to the course, like will it expire?
Your access to this course & training is for life. I want you to always have this content, so if you join now, it's yours forever. So once you're in, you're in for everything that's waiting for you now (and anything that's coming soon)!
I am not a professional photographer, is this training for me?
If you have an interest in making personal brand photography your main source of income, then yes. However, I do not teach the basics of photography, so if this is what you are looking for, might I suggest you start somewhere else and then come back when you have a handle on this. 
How much tech do I need to get me going?
It is ideal if you have a CRM you are using, to be able to set up all the automations. However, you can also set this up manually, but the CRM 'Studio Ninja' gives my clients free access for a few weeks so you can try and set it up and if you like the way it works, when you start making money and seeing the value you can move to the paid version!
I don't have a website, can I still set this up?
Yes you can, in fact in some ways it might be better if you are starting fresh with a website as we go through elements of how to build your personal brand, including how to communicate and craft sales pages, and sometimes it is easier to start with a clean slate when you are ready to start building one!
Take a Sneak Peek Inside...
Take a Sneak Peek Inside...
Try My Program for 14 days. Get your money back if it didn't serve you.
Social Sessions is a fully comprehensive Step-by-Step implementation program created by a working photographer for working photographers who are passionate and COMMITTED to offering Personal Branding to their existing business or even transitioning completely into this rapidly emerging market.
 

If you don't feel like you want to continue setting up theSocial Sessions Personal Brand System inside your business, simply reach out, show us that you have done the work, and we'll refund your investment.

Full details here >>

C L I C K  H E R E  T O  E N R O L L
Try My Program for 14 days. Get your money back if it didn't serve you.
Social Sessions is a fully comprehensive Step-by-Step implementation program created by a working photographer for working photographers who are passionate and COMMITTED to offering Personal Branding to their existing business or even transitioning completely into this rapidly emerging market.
 

If you don't feel like you want to continue setting up theSocial Sessions Personal Brand System inside your business, simply reach out, show us that you have done the work, and we'll refund your investment.

Full details here >>

C L I C K  H E R E  T O  E N R O L L
© PAULA BRENNAN EDUCATION 2024