So as a branding photographer we need to make sure we balance their own history or story, alongside of what is popular or going to connect as well as their own personality and sense of style right!
That is why I always do a really deep dive with my bigger sessions, to make sure I do not just create cookie cutter images with my clients.
We are hired to tell their story after all, and help them share it with the world right?
That is why I really enjoyed working with Doctor Alfeen, as she really brings a professional and clinical approach to how she coaches her clients balanced with a holistic approach.
So we decided to do most of her photoshoot in her own home, to soften and bring more of her to her socials and website. We also went on to a cafe and finished at a beach where she really felt connected!